I shall answer each of the questions posed by this topic.
Q: Why? A: Because LEGO no longer sees the value in fostering a community, and has gradually been losing its original ideals over time.
Q: What does it mean for the future of the LEGO site? A: Its sole purpose will be to promote the LEGO brand and its products, and provide less and less site interactivity over time.
Q: Will it keep collapsing until all that remains is the online store? A: Probably not. The store is more of the grown-up section of LEGO.com for parents of children to buy LEGO products. LEGO.com is still very valuable as a place to promote LEGO sets and to let people know what themes are available to purchase products from. If the website goes away, you'd be stuck having to rely on social media to know about what the LEGO brand is up to. If nothing else -- they still need to promote their worthless LEGO Life app.
Q: Finally, do making these decisions benefit or harm the site in any possible way? A: It does nothing but harm. Survivable harm, but harm nonetheless. Several fans probably got angry and sad, some might even have felt betrayed by the LEGO brand. Ending support for a community is much worse than never having created a community in the first place. The economic ramifications for the company will not be pronounced, however, so long as LEGO still puts out quality products and families (particularly parents) still have a fondness for the brand.
The main problem I see with the LEGO company is that there is not as much spirit as there used to be. They used to not be afraid of tackling ambitious projects like the infamous LEGO Universe for example. However, as time went on, they started to become more and more like any other business. The company sadly doesn't have as many of the original ideas it used to, and I think they're suffering because of this -- they just don't realize it. They are so out of touch with their fanbase, in fact, that the BIONICLE reboot failed spectacularly before they could even get to the end of their 3 year plan. Their current story-telling and writing techniques just aren't up to the task of writing for BIONICLE anymore, sadly.
Let's hope that LEGO actually learns from the mistakes they made with Bionicle G2, and do things right with a brand new constraction theme. They'll probably just make more and more Star Wars figures, though, since that's far more "safe".
Was given my first phone at 16. It was old then, now it's turning eight old. My phone is older then some of the kids getting iphones. It's so outdated that apps no longer run on it. Maybe parents should buy their kids old/outdated phones. They still look like some of the newer phones.
Well, I'm not 16 years old yet, so we'll see.
But none of the other people in my family were "given" phones; they had to pay for them.
yup! thats what kids do for entertainment these days
My younger cousins and siblings are on their tablets or on a game console...
Why... back in mah day, we didn't have no fancy shmancy tablets! If we wanted to watch a TV show, we'd have to tune in at the proper time and sit down and watch it! If anyone talked, well too bad! It was all LIVE. LIVE!!!! If we missed something, we'd of had to of bought the VCR or DVD!
And if we wanted to play honest-to-goodness video games, we'd do it on a good ol', trusty, RELIABLE, set-in-stone Nintendo Gamecube! And if you wanted to play a new game straight out of a box, you wouldn't need to install no fancy shmancy updates either!
You young whippersnappers and yer fancy new tablets and switches...
All joking aside I do cringe a little every time I see a little kid in a restaurant mindlessly tapping away on a phone when he could be spending time with his family... :/
But that's the price of progess! 400 bucks and an entire generation of distracted children
Kirkbi owns 75% of LEGO and had only 35 employees in 2012. 7 of those are upper management. I'm pretty sure our old friends, The Mods are employed by Kirkbi. Those workers 8% of workers were likely laid off by one of Kirkbi's subsidiaries and replaced by machines. This is all happening whilst they try to meet their 2020 target. Machines don't want to be paid. This is why jobs are so hard to come by in my home country. Most of the stores are packed with self-serve machines.
I highly doubt they'll go broke, if anything, things will start looking up. That's what happened in the early 2000s when they were near bankruptcy after the failings of LEGOland. We ended up getting Bionicle which saved LEGO. This time around it may be Friends.
But yes, the LEGO site is going downhill. There is no reason for me to visit as I can get sets cheaper from a local store who actually hire locals and give kids a go at breaking into the workforce.
I shall answer each of the questions posed by this topic.
Q: Why? A: Because LEGO no longer sees the value in fostering a community, and has gradually been losing its original ideals over time.
Q: What does it mean for the future of the LEGO site? A: Its sole purpose will be to promote the LEGO brand and its products, and provide less and less site interactivity over time.
Q: Will it keep collapsing until all that remains is the online store? A: Probably not. The store is more of the grown-up section of LEGO.com for parents of children to buy LEGO products. LEGO.com is still very valuable as a place to promote LEGO sets and to let people know what themes are available to purchase products from. If the website goes away, you'd be stuck having to rely on social media to know about what the LEGO brand is up to. If nothing else -- they still need to promote their worthless LEGO Life app.
Q: Finally, do making these decisions benefit or harm the site in any possible way? A: It does nothing but harm. Survivable harm, but harm nonetheless. Several fans probably got angry and sad, some might even have felt betrayed by the LEGO brand. Ending support for a community is much worse than never having created a community in the first place. The economic ramifications for the company will not be pronounced, however, so long as LEGO still puts out quality products and families (particularly parents) still have a fondness for the brand.
The main problem I see with the LEGO company is that there is not as much spirit as there used to be. They used to not be afraid of tackling ambitious projects like the infamous LEGO Universe for example. However, as time went on, they started to become more and more like any other business. The company sadly doesn't have as many of the original ideas it used to, and I think they're suffering because of this -- they just don't realize it. They are so out of touch with their fanbase, in fact, that the BIONICLE reboot failed spectacularly before they could even get to the end of their 3 year plan. Their current story-telling and writing techniques just aren't up to the task of writing for BIONICLE anymore, sadly.
Let's hope that LEGO actually learns from the mistakes they made with Bionicle G2, and do things right with a brand new constraction theme. They'll probably just make more and more Star Wars figures, though, since that's far more "safe".
Kirkbi owns 75% of LEGO and had only 35 employees in 2012. 7 of those are upper management. I'm pretty sure our old friends, The Mods are employed by Kirkbi. Those workers 8% of workers were likely laid off by one of Kirkbi's subsidiaries and replaced by machines. This is all happening whilst they try to meet their 2020 target. Machines don't want to be paid. This is why jobs are so hard to come by in my home country. Most of the stores are packed with self-serve machines.
I highly doubt they'll go broke, if anything, things will start looking up. That's what happened in the early 2000s when they were near bankruptcy after the failings of LEGOland. We ended up getting Bionicle which saved LEGO. This time around it may be Friends.
But yes, the LEGO site is going downhill. There is no reason for me to visit as I can get sets cheaper from a local store who actually hire locals and give kids a go at breaking into the workforce.
Wait, who or what is Kirkbi?
"This time around it may be Friends." BY MOAR PINK STUF! BY MOAR PINK STUF!
My younger cousins and siblings are on their tablets or on a game console...
Why... back in mah day, we didn't have no fancy shmancy tablets! If we wanted to watch a TV show, we'd have to tune in at the proper time and sit down and watch it! If anyone talked, well too bad! It was all LIVE. LIVE!!!! If we missed something, we'd of had to of bought the VCR or DVD!
And if we wanted to play honest-to-goodness video games, we'd do it on a good ol', trusty, RELIABLE, set-in-stone Nintendo Gamecube! And if you wanted to play a new game straight out of a box, you wouldn't need to install no fancy shmancy updates either!
You young whippersnappers and yer fancy new tablets and switches...
All joking aside I do cringe a little every time I see a little kid in a restaurant mindlessly tapping away on a phone when he could be spending time with his family... :/
But that's the price of progess! 400 bucks and an entire generation of distracted children
My first game console was a Nintendo Wii (In the Xbox 360 days you didn't need to install any updates). Nowadays game files are 35GB-100GB instead of plug and play like the Wii was. Also, I rarely see any young kids with phones these days, I probably should go out more.
sadly, a lot of people are coming to this conclusion
It used to appeal to teens who had jobs, so they actually had enough money to buy sets. Now they appeal to to nine and ten year olds who don't have jobs usually or money.
Sig by RomeNZ
